We love hearing from customers. There’s no better way to gauge how we’re doing than to get input from the people who visit our restaurants every day. That’s why we value the opinion of our guests so much, who take the time to tell us about their experience either in the building, on a review site, or on social media.
These days, many of the people who visit our restaurant share their experience online in a number of different ways and in an increasing number of places. It’s a HUGE priority for us to be there, listening for that valuable information, then processing it into meaningful results and a better experience for all of our guests. You may have noticed more online activity from us, and that’s because we’ve hired Raconteur Creative, a digital communications agency, to help us ensure we don’t miss a word of it.
We keep an eye out on social media sites like Facebook, Twitter, and Instagram, and review sites like Yelp, Google, Trip Advisor, and more! We look at EVERY piece of feedback from our guests and share it across our organization, at all levels, to continuously improve and address concerns. We strive to create amazing experiences for everyone, and it’s information from our customers that have helped us do that and will continue to drive change.
We LOVE to hear praise, since it lets us know when we’ve gotten it right. It also gives us a chance to reward our employees and give examples to others of how things should be done. Take this experience, for example, of a guest who initially shared the experience on Instagram, then blogged about it. What a great thing to show and inspire everyone at Cyclone’s!
We really value the feedback we get when we miss the mark, too. As a family owned and operated business, we hold ourselves to a high standard, so it’s obviously disappointing to hear when we haven’t lived up to them, but it’s important to know so we can improve. We use these comments as teaching moments and opportunities to improve training and processes.
We like to think of our guests as an extension of our family and your input means a lot to us. Thank you all for taking the time to share your experiences with us. We’d like to encourage you to continue to do so, on Yelp, Google, TripAdvisor, Facebook, Twitter, or anywhere else you prefer to post. And if you’ve yet to like or follow us, do so here: Facebook | Twitter!